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Record Revenue, Attendance Boost for Marin County Fair

Total attendance for the five-day fair was 122,000, up from 117,000 a year ago.

This year's Marin County Fair was way better than fair when scored on the attendance and finance scale.

Fair chief Jim Farley, the county's director of cultural and visitor services, said 4.3 percent more people visited the bash at the Marin County Fairgrounds last week when compared with last year. The grand total: 122,000 attendees, up from 117,000 in 2011. The result was a record $1.4 million in gate receipts, up 12 percent over a year ago.

“It was a banner year for both attendance and also for fair entrants with over 13,000 participants,” Farley said in a release. “The community came out in full force and created some truly wonderful things from art chairs to cherry pies, to amazing quilts to spectacular chicken coops.”

In addition to gate admission revenues, parking revenue was $110,922, and food/beverage sales reached $1,175,162, all setting new Marin County Fair milestones.

Fair tickets were $16 for adults, $14 for seniors and free for children under 4. Parking was $6.

The five-day fair run — June 30 through July 4 — was highlighted by performances by Joan Jett and the Blackhearts, Steel Pulse, Los Lobos, the Temptations, the Shangri-La Chinese Acrobats and nightly fireworks. Many of the headliners played to capacity crowds on the island near the Marin Civic Center. The "Grown In Marin" Pavilion was filled with fair guests checking out the multi-faceted exhibit of historic photographs by M.B. Boissevain, beekeeping, films and memorabilia.

Farley said keeping the fair affordable has been a top goal.

"Including fireworks, carnival rides, and headline entertainment in the price of admission makes the fair hard to beat for a full day of family fun. ... We’re proud to present a county fair that offers great value plus an entertaining and educational experience.”

Next year's fair is scheduled for July 3-7.

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Kevin Moore May 11, 2013 at 04:20 pm
It would be nice if the comments section had "Thumbs up / Thumbs down" like the PressRead More Democrat.
Bob April 6, 2013 at 05:20 pm
Check with the San Rafael planning commission and get the low-down on why they turned down aRead More developer who submitted his plans to demolish and rebuild a mixed commercial/residential building at 2nd and B. That's directly across the street from SVDP, and a notorious loitering spot. It's currently a run-down box building that's long past its prime. The developer came in with a beautiful plan, and it was denied for, among other things, because it was not in keeping with the "Victorian era" of the others, and because the city was afraid people would store their bikes on the balconies. Take a look at it. It's the most run-down corner in the downtown area. A great way for a small town to thrive and achieve an identity, is to get people living there. The city makes it extremely difficult with their rigid design board, and archaic operations that remind me of private industry in the 70s. Oh, and then they approved Target - completely disregarding the data from our neighbors up north, as well as other small towns.
Scott Adams April 4, 2013 at 07:08 pm
Tim, I am aware of many who want to increase the housing density downtown. I am also aware thereRead More has been objections particularly around the bus and future SMART station. It seems having commercial use at street level and housing above is favored by the city. It would definitely help bring people downtown. Other elements besides safety, includes maintenance, on going activities and marketing. I made reference to Healdsburg which is a good case study. They endorsed a study by urban planners around 1990. It took until 2000 when Hotel Healdsburg opened and then the downtown took off. They have one big asset and that is their city park which is where they have ongoing activities. Public Spaces such as this offer a sense of place and acts as a magnet. If you go two or three block away from the park, Healdsburg is just another sleepy little town of 11,000. Sure the wine country is a tourist attraction, but according to the County Visitor's Bureau Marin has 12 million visitors a year who enjoy our natural environment and 80% leave and go elsewhere in the evening.
Tim H April 4, 2013 at 04:41 pm
Thank you all for your interest in this topic. Scott, are you aware of any new multifamily or mixedRead More use housing in downtown on the horizon? Someone in another article mentioned the need for greater density in the downtown area. It seems like greater density could make San Rafael a more attractive place to bring business. Maybe it's me being optimistic, but certain areas seem ripe for development which could be a catalyst for improving downtown. Just curious if others had any perspective of this issue.