Community Corner
Win-Win for the Greater Good, Book Release & Discussion
Join San Rafael author and partnership expert Bruce Burtch as he explores the many benefits of nonprofit and for-profit organizations working together.
In
today’s challenging economic times, forming cross-sector partnerships have been
proven to provide more benefits on more levels, to more stakeholders, than any
other form of business endeavor. Win-Win for the Greater Good
provides a proven step-by-step process to building partnerships that will raise
your sales, donations, employee satisfaction, brand awareness, market share,
and much more, while creating a greater good for society. Bruce’s research has
revealed 31 benefits that nonprofits receive and 38 benefits that for-profits
receive through cross-sector partnerships when that partnership is focused on
the greater good.
Win-Win
for the Greater Good has met with outstanding acclaim, such as:
“Win-Win
for the Greater Good provides the ‘how to’ blueprint for organizations of any size and
from any sector to build highly productive partnerships. It reveals the
true essence of success - focusing on the business objectives of your partner,
while striving together to create a greater good.”
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Casey Sheahan, CEO, Patagonia, Inc.
“A "must read" for
any organization. Through real stories and his deep experience, Bruce Burtch
proves that magic can happen when a partnership is focused on creating a
greater good."
Find out what's happening in San Rafaelwith free, real-time updates from Patch.
Howard
Behar, President, Starbucks Coffee International, Retired
“Worth
its weight in fundraising gold. Win-Win for the Greater Good turns
the tables on traditional approaches to nonprofit/for-profit funding
relationships. It challenges you to build a business value proposition and
provides over 30 ways to beneficially impact your organization through
partnerships, while greatly increasing your service impact.”
Peggy Duvette, Executive
Director, WiserEarth
Bruce
will donate $5 (25% of retail) of all book sales of Win-Win during this
event and for all Win-Win books sold at Copperfield’s Books to
Drawbridge, an arts program for homeless children.
Due
to limited space, Copperfield’s has asked Bruce to track the RSVP’s, so please
RSVP to bruce@bruceburtch.com
For
more information call: 415-454-0839