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How Downtowns Can Thrive Again

To make downtown truly thrive, Marinites can't just shop there. We have to live there.

Marin’s downtowns are rich, vibrant places, but they’re typically seen as historic shopping districts rather than places to live and work. Downtown San Anselmo is not considered to be the same as The Flats, although they are on the same blocks.

When redevelopment peeks its head out, it becomes lost in a sea of parking (as in the San Rafael Corporate Center), gets stymied by illogical density limits (as in the in San Rafael) or dumbed-down by developers that see Marin as just another suburb (as in Larkspur’s Rose Garden development). Few bold developments get built in our town centers, and the most important one of late – Novato’s Millworks – is perceived by many as an aesthetic failure because of its sheer size in relation to all the quaint shops nearby.

One reason this might be is due to our perception of urban living. Many Marinites are San Franciscans who left the city in the 1970s and 1980s. Urban living, with its grit, crime and bad schools, was not for them. So they sought suburbia and wilderness at the nadir of America’s cities.

For a while, most commercial development in Marin was in shopping centers along Highway 101, and most residential development was suburban tract homes. Marin never went as far as Santa Clara County did with its sprawl, but that was largely due to geographical limitations an the county's environmental commitment to preserving open space. It’s no accident that the most car-centered areas of Marin are the flattest.

Fellow blogger Old Urbanist offers a broader view than my particularly local theory. He argues that the American conception of cities has always been the separation of residences and commerce, exemplified in the downtown/suburban divide. The commercial interests didn’t want to give up their prized land at the center of town, so residents had to sprawl further outward, prompting more and more innovative transportation technologies culminating in the automobile.

Old Urbanist writes,

“Once cars began to proliferate in the 1920s, the response was not, in most cases, to entice suburbanites with visions of urban living, but to either make valiant attempts at mass transit systems or, more often, to turn over large swathes of the downtown to the car.”

The car made it economical for jobs to sprawl with the people, and downtowns declined.

This was just as true in Marin as it was in San Francisco. Offices that were moved to Marin went to Terra Linda or Greenbrae, and retail followed. Meanwhile, to accommodate Highway 101, San Rafael wrecked its inner waterfront and devoted half of its downtown to car throughput. The old rail right-of-ways became arterial roads, making shopping centers almost as accessible as downtown. Without a large built-in population, the historic cores necessarily declined.

To really renew our downtowns, we need to alter our perception of them. Our town centers are not just old-timey shopping centers competing with the strip-mall shopping centers but vibrant urban spaces for business and residences alike.

Thankfully, this shift has already begun. Downtown housing is a recurring theme in Marin’s draft housing elements, coming up even in the elements of Belvedere and Corte Madera. San Anselmo going so far as to rezone its downtown core to allow for second-story apartments. But this principally accommodates new residents. The old ones that fled the city still perceive density as an evil that brings the crime, grit and traffic of the 1970s, and that perception hinders development now.

In forgotten regional cores like Nashville, people are accidentally finding out that they really love living walkable, connected lives in the city. Rebuilding Place in the Urban Space looked at Nashville’s revival and proposed that, rather than leave revitalization to chance, downtown chambers of commerce or business improvement districts should actively market urban living. They might rent a model unit and decorate it exclusively from local stores or organize walking tours of the city. Such measures would reacquaint Marin residents to the kind of urban living our cities can support and show that it doesn’t have to be like the old San Francisco.

Indeed, people moved to San Francisco to enjoy the urban lifestyle and moved to Marin because the city was no place for a family. But perhaps we can see that we can have that lifestyle again without going back to the city, and perhaps then we will ask something else from developers than just more of the same sprawl.

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Kevin Moore May 11, 2013 at 04:20 pm
It would be nice if the comments section had "Thumbs up / Thumbs down" like the PressRead More Democrat.
Bob April 6, 2013 at 05:20 pm
Check with the San Rafael planning commission and get the low-down on why they turned down aRead More developer who submitted his plans to demolish and rebuild a mixed commercial/residential building at 2nd and B. That's directly across the street from SVDP, and a notorious loitering spot. It's currently a run-down box building that's long past its prime. The developer came in with a beautiful plan, and it was denied for, among other things, because it was not in keeping with the "Victorian era" of the others, and because the city was afraid people would store their bikes on the balconies. Take a look at it. It's the most run-down corner in the downtown area. A great way for a small town to thrive and achieve an identity, is to get people living there. The city makes it extremely difficult with their rigid design board, and archaic operations that remind me of private industry in the 70s. Oh, and then they approved Target - completely disregarding the data from our neighbors up north, as well as other small towns.
Scott Adams April 4, 2013 at 07:08 pm
Tim, I am aware of many who want to increase the housing density downtown. I am also aware thereRead More has been objections particularly around the bus and future SMART station. It seems having commercial use at street level and housing above is favored by the city. It would definitely help bring people downtown. Other elements besides safety, includes maintenance, on going activities and marketing. I made reference to Healdsburg which is a good case study. They endorsed a study by urban planners around 1990. It took until 2000 when Hotel Healdsburg opened and then the downtown took off. They have one big asset and that is their city park which is where they have ongoing activities. Public Spaces such as this offer a sense of place and acts as a magnet. If you go two or three block away from the park, Healdsburg is just another sleepy little town of 11,000. Sure the wine country is a tourist attraction, but according to the County Visitor's Bureau Marin has 12 million visitors a year who enjoy our natural environment and 80% leave and go elsewhere in the evening.
Tim H April 4, 2013 at 04:41 pm
Thank you all for your interest in this topic. Scott, are you aware of any new multifamily or mixedRead More use housing in downtown on the horizon? Someone in another article mentioned the need for greater density in the downtown area. It seems like greater density could make San Rafael a more attractive place to bring business. Maybe it's me being optimistic, but certain areas seem ripe for development which could be a catalyst for improving downtown. Just curious if others had any perspective of this issue.